TRUSTED ERP SOFTWARE FOR DTC AND WHOLESALE HOME BRANDS

Best ERP for Shopify Home Goods Brands

Purpose-built for home and living brands on Shopify, managing bulky product shipping, bundle kits, wholesale retail partnerships, and multi-channel operations.

Join HexClad, Caraway, Fable, and other leading Shopify home brands

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Trusted by leading home brands

Managing cookware across DTC, retail partners, and Amazon required a system that could handle complex bundling, landed costs, and multi-warehouse fulfillment. Fulfil gave us that control.

Jason Panzer, CEO at HexClad
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Jason Panzer

From DTC startup to major retail partnerships, Fulfil scaled with us. We now manage wholesale orders to national chains alongside our Shopify business seamlessly.

Katya Lotzof, Associate Director at Caraway
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Katya Lotzof

Managing our dinnerware collections with seasonal product launches and complex bundling required a system that could handle our growth. Fulfil gave us complete visibility across all channels.

Fable, Modern Dinnerware Brand
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Fable

Managing our vintage rug collections with complex inventory tracking and multi-channel sales required a system that could scale with our growth. Fulfil gave us complete visibility.

Revival Rugs, Vintage Rug Marketplace
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Revival Rugs
THE CHALLENGE

Operational Complexity Unique to Home Goods

Home and living brands face distinct challenges that general retail ERPs weren't built to handle.

Bulky Product Logistics

Furniture and large home goods require dimensional weight calculations, freight shipping, white glove delivery, and special handling—costs that must be accurately tracked.

Complex Product Bundling

Selling dinnerware sets, bedding collections, or room packages means managing kits where individual components can also sell separately—requiring flexible inventory allocation.

Wholesale & Retail Partnerships

Growing into Target, Crate & Barrel, or West Elm requires EDI connectivity, accurate inventory allocation between channels, and landed cost tracking for profitability.

THE SOLUTION

AI-Native ERP Built for Home Goods Brands

INTELLIGENT SHIPPING

Handle Bulky Products Profitably

Accurate dimensional weight, freight rate shopping, and white glove delivery coordination built into your workflow.

  • Dimensional weight calculations for accurate shipping costs
  • Multi-carrier rate shopping including freight carriers
  • Special handling requirements and delivery instructions
Shipping Cost Example
Product Weight: 15 lbs
Dimensions: 24" × 18" × 12"
Dim Weight: 30 lbs (billed weight)
Impact: 100% higher shipping cost
Bundle Example
16-Piece Dinnerware Set:
  • 4× Dinner Plates
  • 4× Salad Plates
  • 4× Bowls
  • 4× Mugs
Each component also sold individually → requires smart inventory allocation
FLEXIBLE BUNDLING

Sell Sets & Individual Items Seamlessly

Create product bundles and kits while maintaining inventory visibility for individual components.

  • Dynamic bundle pricing and promotions
  • Component-level inventory tracking and allocation
  • Gift set assembly and kitting workflows
DISTRIBUTED INVENTORY

Keep Bulky Products Close to Customers

Shipping furniture and large home goods across the country is expensive. Distribute inventory across multiple warehouses and automatically route orders to the nearest location with available stock.

  • Intelligent order routing to nearest warehouse with inventory
  • Real-time inventory visibility across all warehouse locations
  • Automated stock transfers between locations to optimize allocation
Smart Routing Example
Order: Dining Set
Customer: Los Angeles, CA
Large Item
NJ Warehouse: In Stock, $180 shipping
CA Warehouse: In Stock, $45 shipping ✓
TX Warehouse: Out of Stock
Auto-routed to CA: 75% shipping cost reduction
WHOLESALE & RETAIL

Scale Into Major Retailers

EDI connectivity for major retailers, multi-channel inventory allocation, and profitability tracking by channel.

  • EDI integration for Target, Wayfair, Amazon Vendor Central
  • Channel-specific pricing and profitability analysis
  • Drop-ship and bulk order management
Connected Channels
DTC & Marketplaces
Shopify
Amazon
Walmart
EDI Retail Partners
Target
Wayfair
Macy's
FINANCIAL ACCURACY

Know Your True Profitability

Track exactly which products and channels drive profit with accurate landed costs and channel-specific margins.

Landed Cost Calculation
Product cost + ocean freight + duties + drayage + warehousing = true COGS
Channel Profitability
Compare margins across DTC, Amazon, Target, and wholesale after all fees
Product-Level Insights
Identify which products and SKUs drive the most profit
FREQUENTLY ASKED QUESTIONS

ERP for Home Goods Brands

What is the best ERP for Shopify home goods brands?

Fulfil is specifically designed for Shopify home goods brands managing complex operations like bulky product shipping, product bundles, and wholesale partnerships. Unlike generic ERPs, Fulfil offers native Shopify integration, dimensional weight calculations for furniture shipping, intelligent multi-warehouse routing, and EDI connectivity for major retailers like Target, Wayfair, and Walmart. Brands like HexClad, Caraway, and Fable trust Fulfil to manage their DTC and wholesale operations seamlessly.

How does Fulfil handle bulky product shipping for furniture and home goods?

Fulfil automatically calculates dimensional weight (dim weight) for bulky items like furniture and large home goods, ensuring accurate shipping costs. The system integrates with freight carriers and parcel services to provide real-time rate shopping, helping you select the most cost-effective shipping method. For example, a 15 lb product with dimensions of 24" × 18" × 12" has a dim weight of 30 lbs—Fulfil captures this automatically to prevent shipping cost surprises. The platform also supports special handling requirements, white glove delivery coordination, and distributed inventory management to keep bulky products closer to customers and reduce freight costs.

Can Fulfil manage product bundles and kits for home brands?

Yes, Fulfil excels at managing product bundles and kits for home brands. Whether you're selling dinnerware sets, bedding collections, or room packages, Fulfil maintains component-level inventory tracking so you can sell items individually or as part of a bundle. The system automatically allocates inventory across bundle and individual SKUs, supports dynamic bundle pricing and promotions, and manages gift set assembly and kitting workflows. For instance, a 16-piece dinnerware set with individual plates, bowls, and mugs can be sold as a complete set while still tracking each component's availability separately.

Does Fulfil integrate with Target, Walmart, and Wayfair for home goods?

Yes, Fulfil provides EDI (Electronic Data Interchange) connectivity for major retail partners including Target, Walmart, Wayfair, Amazon Vendor Central, Macy's, and many other national retailers. This allows home goods brands to automatically receive purchase orders, send advance ship notices (ASNs), manage invoicing, and sync inventory levels with retail partners. The platform handles channel-specific pricing, profitability analysis by retailer, and both drop-ship and bulk order fulfillment—enabling seamless wholesale operations alongside your DTC Shopify business.

What makes Fulfil different from other ERPs for home and living brands?

Fulfil is purpose-built for modern DTC and wholesale home brands, unlike legacy ERPs designed for traditional retail. Key differentiators include: native Shopify integration with real-time sync; automatic dimensional weight calculations for bulky products; intelligent multi-warehouse order routing to minimize freight costs; flexible bundle and kit management with component-level tracking; EDI connectivity for major home goods retailers; landed cost calculation for accurate profitability; and a modern, user-friendly interface that doesn't require extensive training. Brands like HexClad and Caraway chose Fulfil specifically because it understands the operational complexity of home goods businesses.

Can Fulfil handle both DTC and wholesale operations for home goods?

Absolutely. Fulfil is designed to manage both DTC (direct-to-consumer) Shopify operations and B2B wholesale partnerships from a single platform. You can maintain separate pricing for retail and wholesale channels, track channel-specific profitability, manage EDI orders from major retailers, fulfill drop-ship requests, and allocate inventory strategically across DTC and wholesale. Many home goods brands start with DTC on Shopify and later expand into retail partnerships with stores like Target, West Elm, or Crate & Barrel—Fulfil scales seamlessly to support this growth without requiring a system migration.

Ready to Scale Your Home Brand?

Join HexClad, Caraway, Fable, Revival Rugs, and other leading home brands that trust Fulfil to manage their operations.

Request a Demo